Unique project IDEAS PITCHING by 1+1 Group has been launched in course of the conference FORMAT SHOW and KYIV MEDIA WEEK

KYIV MEDIA WEEK - is the unique project for media market one and the only of a kind in the CIS and Central and Eastern Europe. It is a unique range of events for top players of TV, movie, new media and other media businesses that give opportunity to meet colleagues and network in formal and informal atmosphere, to tie up beneficial contracts and to learn about current trends of the international media business. An international media forum is opened not only for the professionals but for everybody who is interested in the world of television, cinema and new media. A speaking proof of abovementioned - for the first time in Ukraine we present unique project Ideas Pitching initiated by 1+1 Group of Companies.

Today in course of the conference Format Show has been launched unique for the Ukrainian creative industry project Ideas Pitching. Ideas Pitching is the presentation of innovative original entertaining TV projects by independent authors. The Ideas Pitching project has been initiated by 1+1 Group of Companies and the organizer is Media Resources Management. The project’s final will be held on September 11, 2012 in course of the conference Format Show (part of KYIV MEDIA WEEK).

Deadline for submitting project on Pitching website is August 1, 2012. The main selection criteria are innovation, creativity, novelty and potential of the entertaining TV program slate production. An expert jury is represented by leading Ukrainian TV specialists. Ideas Pitching finalists will be selected by the jury and will present their projects to the Format Show audience on September 11, 2012. Ideas Pitching winner will be selected by 1+1 channel.

“No media group could be successful without great content. That’s why we are looking for new ideas and creative projects. This year channel 1+1 decided to proof an experiment and initiated the public contest Ideas Pitching. We want to discover new talents, find original and innovative ideas, and implement the best idea into real life.” – comments Alexander Tkachenko, Director General 1+1 Group of Companies.

“In world TV industry pitching is effective tool to find new ideas. As for the Ukrainian media industry it’s unprecedented event that gives great chance to everyone who wants to get direct access to broadcaster and unique opportunity to implement the idea at the leading TV channel. Ideas Pitching is initiated by 1+1 Group of Companies and we as KYIV MEDIA WEEK organizers proud of this great project and more to say also we are happy that there are companies in Ukraine moving national media community to high international standards.” - comments Victoria Yarmoshchuk, Director of Media Resource Management.

International media forum KYIV MEDIA WEEK will be held in Kyiv, Ukraine on September 11-14, 2012 in Radisson Blu Hotel.

Conference Format Show will be held on September 11, 2012 in course of KYIV MEDIA WEEK

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